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After visiting this McDonald’s® website, to what extent do you agree with
the following statements?
McDonald’s is a brand that fits into my lifestyle
McDonald’s is a brand that gets me
McDonald’s is a brand that moves with the times
McDonald’s is a brand that provides opportunity
McDonald’s is a company I trust
McDonald’s is a brand that gives me access
McDonald’s is involved in my community
McDonald’s is a brand that speaks to me
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